Become a Certified Healthcare Data Analyst/Market Research Expert in 4 Months.

PG Certificate in
Healthcare Market Research, Competitive Intelligence & Data Analytics

Job ready programme ↗

Industry-ready
curriculum designed
by global professionals

Practical learning
through real-world
case studies & projects

360° Job Assistance

with guaranteed
interview preparation

Program Details
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Why Choose HEOR as a Career?

Where This Certification Can Take You?

Learn from Industry Leaders

Dr. Akram Ahmad, the visionary behind Academically Global, is a globally recognised healthcare career coach, Pharm. D and Ph.D from the University of Sydney. He is a clinical research scientist with over 14 years of experience in teaching, research, mentorship, and academic leadership across India, Malaysia, and Australia.

Dr. Akram Ahmad

What makes this Program Unique?

Job-Aligned Curriculum

Designed by domain experts in pharma, market research, CI & analytics

Real-World Projects

Pipeline mapping, competitor tracking, therapeutic area forecasts, market segmentation.

Mentor-Led Sessions

Weekly live interactions, expert feedback, peer discussions.

360° Career Support

Resume revamp, mock interviews, LinkedIn optimisation, employer bridge.

Global Relevance

Frameworks applicable to the US, Europe, Australia, and Asia markets

Credential You Can Trust

Earn a certificate recognised by industry recruiters

360° Assistance

Who Should Enrol?

MBBS, MD/MS

MBBS, MD/MS

BDS, MDS

BDS, MDS

Pharmacy

Pharm.D/M Pharm

Biotech

Biotech, Biochem,
Microbiology, Public Health

MBA

MBA in Healthcare Or
Pharmaceutical Management

PhD

Allied Healthcare Professionals

Check Your Eligibility

Program Context

The pharmaceutical and healthcare industry is evolving faster than ever. As innovations emerge, companies must understand not only what's happening in the market but why. Market access, pricing strategies, patient preferences, and competitor moves shape every business decision. This programme is designed to help you master three essential pillars that drive this ecosystem - Healthcare Market Research, Competitive Intelligence, and Data Analytics. Pharma Market Research helps organisations uncover what doctors, patients, and the market really need. Professionals learn to gather insights from diverse sources like hospitals, patient surveys, online data, interviews with the KOLs and sales reports. Through these reports, they understand how drugs perform, what prescribers prefer, and where new opportunities lie. These insights guide product or services launches, portfolio planning, and marketing strategies.

Comprehensive 10-Module Curriculum

Module 1

Foundations of Healthcare Market Research & Competitive Intelligence

This module covers the foundational concepts of healthcare market research and competitive intelligence, including market dynamics, stakeholder analysis, and competitive landscape assessment.

Module 2

Healthcare Market Research & Data Sources

This module covers the key data sources and tools used in healthcare market research and competitive intelligence, including primary and secondary data sources, databases, and market research tools.

Module 3

Data Analytics & Visualisation for CI

Data analytics and visualisation for competitive intelligence

Module 4

Predictive Modelling & Forecasting

Product Pipeline & Launch Strategy Analysis

Module 5

Market Access, Pricing & Reimbursement Insights

Business Strategy & Decision Support

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Build Your Portfolio With Our Capstone Projects

Strategic Recommendation Dossier

Synthesise intelligence into strategic recommendations to stakeholders

Data Analytics

Claims-based analyses, trend modeling, clustering, survival estimations

Therapeutic Area CI

Pipeline mapping, competitor intelligence, SWOT & scenario forecasts

Capstone Projects

Capstone Project

360° Job-Ready Support

Top Challenges Faced By MSLs

Soft Skills Training

  • Professional Communication
  • Presentation Skills
  • Stakeholder Engagement
  • Networking Strategies
Breaking Down the MSL Job Market

Analytical Tools

  • Advanced Excel Training
  • PowerPoint Mastery
  • Data Visualization
  • Data Analysis
Top Challenges Faced By MSLs

Mock Interviews

  • 1-On-1 Feedback Sessions
  • Industry-Specific Q&A
  • CV & LinkedIn Building
  • SOP and Cover Letter Support

Program Certificate

  • Certificate
    Earn the Post Graduate Certificate in Healthcare Market Research, Competitive Intelligence & Data Analytics by Academically Global after successful completion of the programme.
  • Person
    This certificate validates your expertise in market research, competitive intelligence, data analytics, and strategic decision support. These are key skills highly sought after across pharmaceutical, biotech, and consulting sectors.
  • Exclamation Triangle
    Qualifying this P.G. certificate course will significantly enhance your credibility for roles such as Healthcare Market Research Analyst, Competitive Intelligence Analyst, Market Insights Specialist, Healthcare Data Analyst, and Strategy Consultant, equipping you to influence data-driven business decisions and competitive strategies in the global healthcare ecosystem.
MSL Certificate

Testimonials

Hello guys, today I am very happy after seeing my result. I am student of academically from july batch, as per my experience all the staff members including the teachers are very supportive and kind. specially i want to say about my examination. Each session is very Informative and productive.

★★★★★

Gourav Jangra

I recently passed the KAPS exam, and I owe a huge thanks to Academically. Their support and guidance helped me throughout my preparation. The teachers were knowledgeable and explained even difficult concepts in a way that made them easy to understand.

★★★★★

Dharani Rajendran

Greetings from Papua New Guinea, At first I didn't know where to start and how to approach the AMC MCQ exam. Since June 2023 when I started the sessions on AMC preparation the story is different now. The two lecturers Dr Michael Gigi and Dr Manali Gigi are both highly committed and deliver well.

★★★★★

Susan Laka

I came to know about academically through Instagram. I have being a part of this family since 1 month. I have joined for both PTE and APC classes. Classes are really good. As a working person, I thought it will be difficult for me to attend classes, but the recordings provided by the team is really helpful, and it's very easy for me to watch them later.

★★★★★

Gladys James

Firstly, I am very grateful towards academically team. It has been a month being student of Academically. They focus in the specific, relevant and important content which they are supposed to teach. I love the part that they are more concentrating on Quality rather than Quantity. I am very delightful because of your guidance and support.

★★★★★

Prince Bansal

I would like to thank all tutors and teams for providing us necessary resources and guidance to pass the KAPS examination. I was fully dependent on their materials and guidance for the preparation which helped me to pass the exam on my first attempt. I heartily recommend others to join academically if you want to pass KAPS examinations.

★★★★★

Alina Rana

Took the classes for Australian Physiotherapy written assessment (APC) and had a positive experience. Michael sir and Manali mam we're very knowledgeable and had an extensive understanding of the topics covered. Their easy and practice exam helped a lot.

★★★★★

Sayyadah Fazal

Well it's a wonderful institution that will help you in getting the basic concepts revised of all the important subjects required in KAPS exam. The faculty is very awesome, the teaching style and methods are very good and the concepts are designed some as that appear in the actual exam, the recalls are there, practically all the requirements for you to appear in the exam confidently, highly recommended 😊

★★★★★

Saad Choudhry

Academically is a great platform to achieve our dream. I recently joined but the classes they providing is very informative and understandable and they always ready to help and clarify our doubts regarding our KAPS preparation. Thank you so much to team Academically for your valuable support.

★★★★★

Athira Raju

The session was informative and worthy. I got to know more career options in the field which currently I'm pursuing. Working internationally, career options overseas, information about pharm. D and MD, etc are the things that I wanted to know and now I know it all.

★★★★★

Rahul Rajput

Good guidance, for how to approach the AMC (Australian Medical Council) exam and comprehensive review. They provide great support. I have not done the skill assessment yet, hoping to get that done this week and hopefully I will sit for the exam in November.

★★★★★

Dorcas Grace

Very good Academically platformfor your nice dream health professional to achivement for devel countries like Australia. Their excellent support, affordable pricing, faculty, and effective teaching methods, are the best for the entire KAPS preparation.

★★★★★

Dharmendra Gupta

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Frequently Asked Questions

Healthcare Market Research and Competitive Intelligence (CI) involve structured gathering and interpretation of competitor, market, regulatory, and pipeline data to inform strategic decisions. In healthcare & pharma, CI combined with analytics enables firms to anticipate competitor moves, optimise launch strategies, and assess therapeutic trends with data-driven rigour.

Graduates from medicine, pharmacy, life sciences, business analytics, health economics, or related fields with a quantitative inclination. Working professionals in pharma, market research, healthcare tech, or analytics are equally welcome.

The course runs for 4 months. It’s delivered fully online, with live mentor-led classes, recorded content, case discussions, AI-based tests and hands-on assignments.

No deep pre-knowledge is required. We provide all the necessary knowledge and support to cover foundational statistics, Excel, and Python basics so all students begin on even ground.

You’ll use Excel/Power BI or Python and specialised market intelligence tools. You’ll also work with health datasets, claims, clinical trial registries, and market pipelines.

You’ll complete market research analysis, CI mapping, competitor benchmarking, clustering and forecasting analytics, strategic dossiers, and market intelligence deliverables modeled on real-world industry challenges.

Yes. We offer resume consultations, LinkedIn optimisation, AI-based mock interviews (behavioural + technical), and facilitate connections with employers in the market research/CI/analytics/pharma domain.

 Common roles include Healthcare Market Research Analyst, Competitive Intelligence Analyst/Lead, Market Strategy Analyst, Analytics Consultant, HealthTech Strategy, Market Access Insights, and Business Intelligence Lead.

 In India, entry-level roles often command ₹4–9 LPA; healthcare analytics roles begin ~₹6 LPA average; experienced CI/strategy roles command ₹17–26 LPA and more. Globally, senior professionals in pharma/consulting can command significantly higher remuneration depending on region and domain.

Yes. The certificate validates your ability to deliver in healthcare market research, CI, and analytics workflows valued by pharma, biotech, consulting, health tech, and research firms. Hiring managers respect project portfolios and demonstrable insights more than mere credentials and that’s exactly what you’ll graduate with.

Healthcare Market Research involves collecting and analyzing data about patients, healthcare providers, drugs, and medical devices to help companies make informed business decisions. It helps pharmaceutical and healthcare organizations understand market needs, competition, and trends, making it a critical skill for professionals entering global healthcare roles.

To succeed in this field, you need skills in data interpretation, report writing, market analysis, Excel, and presentation tools, along with a strong understanding of pharma and healthcare systems. A professional certification or course can help you develop these skills systematically.

After completing a Healthcare Market Research course, you can work as a Market Research Analyst, Business Intelligence Associate, or Healthcare Insights Specialist in pharma or consulting firms. Entry-level salaries in India typically start from â‚¹6–10 Lakh/year, with international roles going much higher.

Competitive Intelligence means tracking and analyzing competitors’ activities, including drug pipelines, clinical trials, patents, and market strategies. It helps companies stay ahead and make smart business decisions in a competitive pharma landscape.

A good Competitive Intelligence (CI) course teaches you how to gather and analyze competitor data, interpret patents, scientific publications, clinical trial registries, and build strategic insight reports used by pharma and consulting companies. You’ll also learn tools for market tracking and data visualization.

After completing a CI course, you can work as a Competitive Intelligence Analyst, Market Access Researcher, or Strategy Associate in pharmaceutical, consulting, or biotech companies. With experience, salaries can reach â‚¹15–25 Lakh/year or more in global roles.

Healthcare Data Analytics involves using data tools and techniques to analyze patient outcomes, clinical research data, and market performance. It helps healthcare companies make data-driven decisions for better care delivery and strategic growth.

You’ll learn tools like Excel, Power BI, SQL, Python, and data visualization techniques, along with key healthcare analytics concepts such as real-world evidence (RWE), clinical data management, and regulatory analytics.

After completing a healthcare data analytics course, you can work as a Data Analyst, Clinical Data Specialist, or Healthcare Insights Analyst in hospitals, CROs, or pharma companies. Entry-level salaries range from â‚¹8–12 Lakh/year, with international roles offering higher packages. 

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